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STYLO Fashion Festival to style KL with fashion.




The inaugural Stylo KL Fashion Festival holds signing ceremony between the President of STYLO International, Dato' Nancy Yeoh (seated fourth from the left) with partners and sponsors at Pavilion Kuala Lumpur. Photo courtesy of STYLO International

STYLO KL Fashion Festival, will be held at Kuala Lumpur from 15th to 23rd of March and is features one of the 8 main events of KLGP Week 2008 coinciding with the Malaysian Formula One Grand Prix race on the weekend from 21st to 23rd of March.

For the first time of its kind, STYLO Fashion Festival will be host theme nights, exhibitions and fabulous after-parties which will be a host affair among the commercial aspects of the industry. The fashion festival will also introduce the dazzle audio-visual effects and sense-surround sounds which make fashion presented in a three-dimensional format to rivet and amaze the senses.

“STYLO is not just about clothes but encompasses all aspects of the fashion industry, from shoes, accessories, hair, make-up, modeling and styling all the way to watches, perfumes, cars, writing instruments, credit cards and beverages. Fashion will be delivered with passion, a little tension and plenty of creation. STYLO KL Fashion Festival promises to be an exciting showcase of the best in Malaysian and international fashion.” said Dato’ Nancy Yeoh, the President of Stylo International

The Fashion Festival will showcase established and up-and-coming Malaysian designers, regional and international talents. For the week of fashion, STYLO will introduce the latest collections by the nation’s top designers like Dato’ Tom Abang Saufi, Jendela Batik, Rizalman Ibrahim, Edric Ong, Khoon Hooi and Michael Ong. Famous London-based designer Ben de Lisi will be flown in to show his Spring/Summer Collection, fresh from London Fashion Week 08, with Lewré.

Italy’s dream label Versace will be the torch bearer of STYLO as it inaugurates Pre-Opening Night with their recent Spring/Summer 2008 Collection shown in Milan. To mark the grand opening night, Shu Uemura and L’Oréal Professionnel will present an interesting show featuring Malaysia Top Designer, Melinda Looi.

Top Malaysian label, BritishIndia, will showcase as part of the gala highlights. Top Indian models and top yoga practitioners are specially flown in, promises a night that is strikingly different.

Mercedes-Benz will present the Mercedes-Benz STYLO Awards Night, a red carpet event featuring a gatherings of some of the country’s best fashion, followed by the masquerade after-party ‘Who Am I’. The final night will glitters with KL’s most glamorous and fashionable people. During this gala, 10 awards will be presented; STYLO Artistry, STYLO Innovative, STYLO Classic, Best Make-Up Artist, Best Fashion Stylist, Best Hair Stylist and the much-coveted Designer of the Year 2008.

STYLO KL Fashion Festival 08 is one of the 8 main events of KLGP Week 08, organised by Kuala Lumpur Tourism Action Council (KLTAC), to celebrate the 10 great years of F1 – “Eight on Ten”. Its sponsors include Pavilion Kuala Lumpur, Mercedes-Benz, KLTAC, Shu Uemura, Pernod Ricard, Corum, MasterCard Worldwide, KPMG, BritishIndia, L’Oréal Professionnel, Lewré, INTI Group, Caran d’Ache and Heineken. Hilton Kuala Lumpur is the official hotel and A Cut Above, the official hairstylist.










Copyright © 2008 Fashion Sights