Siam Paragon premiered on December 9, 2005 with a spectacular
gala celebration to mark the grand opening of "The Pride of
Bangkok" - the world-class shopping and entertainment
phenomenon. After 2 years of anticipation since construction
began in June 2003, with total spending Baht 15 billion (US$ 375
million) in project, totaling 500,000 square meter of prime land,
is ready to embrace over 250 famed international and local brand
names under one roof.
The complex also features a Department Store, Edutainment and
Exploration centers including the Baht 1 billion (US$ 25
million) largest aquarium in Asia created by Oceanis Australia
Group, and an outstanding Entertainment venue. Siam Paragon is
right on course to become "The Jewel of Asia."
Siam Paragon aims to stimulate the economy and promote a strong
confidence among foreign investors. Created as a national
showpiece strategically located in the heart of the capital,
Siam Paragon effectively enhances Bangkok as a world-class
destination for a supreme shopping and entertainment experience.
Siam Paragon is a joint venture between Siam Piwat and The Mall
Group, two of the most prominent Thai retail real estate
developers. The fifty-fifty equity cooperation is registered as
Siam Paragon Development Co., Ltd. and Siam Paragon Retail Co.
Ltd. with an initial capitalization of Baht 600 million (US$ 15
million). For over three decades, Siam Piwat continues to enjoy
fame as the successful owner and operator of two favorite
shopping landmarks in Bangkok: Siam Center and Siam Discovery.
The Mall Group is a distinguished retail real estate developer
with a high reputation as the operator of the popular The Mall
Shopping Complex and the exclusive Emporium Shopping Complex.
Siam Paragon Development Co., Ltd. is jointly managed by Mr.
Charnchai Charuvastra, Chairman and Mrs.Chadatip Chutrakul, CEO
(Siam Piwat); and Ms. Supaluck Umpujh, Vice Chairman and Mr.
Kriengsak Tantiphipop, Chief Marketing Officer (The Mall Group).
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